News

Café William offers you its first Select Blend! Our team has created a fun and delicious Select Blend that is reminiscent of the flavors associated with Halloween. For this special blend, we have chosen to work with two origins in order to offer you a well-balanced product. The first coffee, coming from Peru and more specifically from the region of San Ignacio, has a classic and chocolaty profile. To complement this origin well, we have chosen a natural Ethiopian from the Sidamo region as our second coffee. The natural process of this coffee brings out the fruity side of the...

Café William invests more than $40 million in a new ecofriendly roasting plant SHERBROOKE (Quebec, Canada), September 21, 2021 – The Sherbrooke-based coffee roaster William Spartivento Coffee is undertaking the construction of a new eco-responsible plant of more than 100,000 sq. ft. It will be located on Robert-Boyd Street in the Sherbrooke Regional Industrial Park. Work will begin this fall and will be completed in 2023. This new plant represents an investment of more than $40 million for the Quebec company, which is one of the largest importers and roasters of organic and Fairtrade certified coffee in the country. Innovation,...

Café William revitalizes its web catalog After careful consideration, we have decided to rethink our products catalog on our website. Why this change? To maximize freshness By having a smaller catalog, we can ensure better coffee turnover. The main goal is to offer you optimal freshness with each order. To focus our efforts on organic, fair trade and responsible agriculture We want to make more room for our sustainably grown coffees. By focusing our efforts on organic and fair trade, we live up to our values ​​and promote products that represent our vision of sustainable coffee culture.Fairtrade Canada certification also...

Dominican Republic: small coffee producers with great potential White sand and palm trees aren't the only things worth seeing in the Republic; coffee too! The peculiarity of coffee culture in the Republic is that the inhabitants are very large consumers of local coffee. So much that only about 20% of the harvested coffee is exported! Republicans drink an average of 3kg of coffee per year : that’s even more than the UK. Republic coffee grows mostly at low altitudes, which can make it difficult to find high-quality coffee. We have given ourselves the challenge of finding you an exemplary coffee...